'O Mama Mia' is an Italian cloud kitchen based in Pune, India.
The branding is inspired by the casual & playful nature of pizza as a dish.
From moments like cheese dripping while you eat, the mozzarella becoming a
stretchy slime, the glimmer in someone’s eye when they take their first bite,
to it being a dish loved by all age groups, a party starter, a Netflix day to yourself,
it has the tendency to bring out the happy child in anybody.
Our aim was to give the brand a cheesy, fun, and a very Italian family vibe to it.
“Once we hired the team they were there fro everything. From shortlisting the final name to choosing the right packaging material that could carry our identity forward”